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Outdoor

Johnnie Walker: Failed


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Johnnie Walker has released a new campaign via BBH London. The campaign elevates the central idea of “Keep Walking” which is one of personal progress. ‘From the Future’ is a message from the future in which a successful man tells his weary younger self not to lose hope. Tying in with the universal appeal of the message – not to mention global distribution of the campaign – the message is illustrated by a montage of men and women from Bangkok to Sao Paulo slogging it out with the daily grind of work.
Credits Other credits

Global Brand Director, Johnnie Walker: Gavin Pike

Global Content Creation Director, Johnnie Walker: Anita Robinson

Global Marketing Manager, Johnnie Walker: Alain Dibo

Global Digital Brand Manager, Johnnie Walker: Lieke Voermans

BBH Strategy and Account Team Credits

BBH Managing Partner & Chief Digital Officer: Mel Exon

BBH Strategy Director: Simon Robertson

BBH Strategist: Matt Hoban

BBH Team Directors: Mark Whiteside, Emma Brooker

BBH Team Manager: Nicolas Jayr

BBH Head of Film: Davud Karbassioun

Post Production: The Mill

Editor/Editing House: Patric Ryan, Marshall Street Editors

Sound: Will Coen, String and Tins

Sound Engineer: Antony Moore, Factory

BBH Head of Art: Mark Reddy

BBH Creative Team: Tom Drew & Uche Ezugwu

BBH Designer: Rob Wilson

BBH Integrated Producer: Dominic Tunon

BBH Head of UX: Adam Powers

BBH Lead Interactive Designer: Kenzo Kramarz

BBH Team Manager: Simon Woods

BBH Social Engagement Director: Helen Lawrence

BBH Digital Analyst: Saskia Jones

Independent United: Shilen Patel

Independent United: Rachel Bishop Sunter

Edelman Account Director: Natasha Ighodaro

Edelman Account Executive: Marc Taylor

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