CANAL+ Tv channel: Brokeback Mountain

Description
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New CANAL+ campaign aimed at promoting the offer of the channel in terms of movies. Once again (after the "March of the Emperor"ad) what has been retained is first and foremost the mechanism of the quid pro quo between two people: the first one, a CANAL+ subscriber, has of course seen the feature film in question, and the second person imagines a totally different film based on the description given by the first person.