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Honda: #Start Something Special


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RPA, Santa Monica want you to meet Edythe, a 105-year-old, Honda Civic-driving Californian with a perfect driving record (not one ticket ever). Edythe is California's oldest driver as well as the oldest registered user on Facebook. At 16, she learned to drive a Ford Model T. Her heart is with philanthropy, Direct Relief specifically, where she has been volunteering for more than 40 years. Edythe is inspiring. And will help Honda rouse more #StartSomething stories from fans and owners.
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Co-founder: Gerry Rubin

VP, Creative Social Media Director: J Barbush

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