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Outdoor

HSL Helsinki Region Transport: Faces of public transportation # 1 (Railboard ad)


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Public Transportation in Helsinki was about to reach the mark of one million riders.
The Helsinki Regional Transport Authority (HSL) invited the Finnish photographer Lauri Eriksson to combine a brand advertising campaign, a community event and a cultural project by shooting an exhibition with the title 'Faces of Public Transportation'.The campaign from 358 Helsinki was widely quoted in the press and even made the evening news. Everyone photographed will be invited to the opening of the physical exhibition later in January.
Credits Other credits

Film production: Ragnar Films & Grilli Films

Director: Anders Meinander

Producer: Petteri Lehtinen

Digital production: Into-Digital

Project manager: Joni Thessman

Event production: Irokeesi Oy

Tuomo Hannula, Ville Koivisto, Annika Green

Additional credits:

Mari Flink, Jarno Ekström, Kaarina Kivimäki

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