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New York Lottery: Traditions


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New York Lottery's holiday campaign via DDB New York promotes the holiday line of instant scratch-off games and encourages New Yorkers to make NYL games part of their holiday traditions. This spot, "Traditions," takes a snapshot of the crazy things people subject themselves to during the holiday season in New York, such as trying to transport a Christmas tree in the subway, awkward family moments, and (really) bad holiday sweaters.
Credits Other credits

Head of Production: Ed Zazzera

Business Manager: Kelly McCann

Account Supervisor: Heather Olson

Account Executive: Kemi Adewumi

Account Executive: Tarina Hesaltine

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