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Skullcandy: Skullcandy Crusher


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Creative studio Gentleman Scholar partnered with Skullcandy on a vicious spot featuring Derrick Rose of the Chicago Bulls.

Each moment delivers a visual feast, anchored by Rose as he rocks out to bass-booming hip-hop boasting the finest headphones from Skullcandy’s new Crusher line. As the music builds, Rose’s Crushers erupt with psychedelic 3D waves of color and light generated by Gentleman Scholar’s team of VFX artists, creating an intense aura and providing the perfect illustration of Skullcandy’s CRUSHER campaign.

Gentleman Scholar delivered a full suite of services, handling everything from initial concepting with the Skullcandy marketing team, to the live-action shoot with Rose himself, VFX, and every gorgeous detail of the crisply finished product. “We’ve been watching basketball since we were in diapers, so we were stoked to build a piece that centered around Derrick,” notes Gentleman Scholar Director and Creative Director Will Johnson. “We wanted to create a nice visual interpretation of the bass, giving it a tangibility that exploded off the screen.”
Credits Other credits

Full Credits:



Client: Skullcandy

Executive Vice President: Sam Paschel

Marketing Creative: McKenna Taylor

Creative Director: Nate Morley



Production Company: Gentleman Scholar

Director: Gentleman Scholar

Executive Producer: Lindsay Bodanza

Head of Production: Rachel Kaminek

Line Producer: Rich Kaylor

Director of Photography: Omer Ganai



Post Production Company: Gentleman Scholar

Creative Directors: William Campbell & Will Johnson

Art Director: John Patrick Rooney

Producer: Tyler Locke

Designers: James Levy, Sang Shin, Jordan Lyle, Macauley Johnson,

VFX: Yates Holley, Henry Foster, Matt Johnson, Tim Hayward, Ben Yu

Lead Compositors: Scott Crawford, John Patrick Rooney



Editorial Company: Whitehouse Post

Editor: Brandon Porter



Music Title: Back to Ballin

Artist: Wale

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