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Top 6: April 16th 2014

Lurpak Cook's Range: Adventure Awaits

Adventure Awaits
Top 6: April 16th 2014
Wieden+Kennedy London's new Lurpak Cook's Range campaign wanted to inspire those teetering on the edge of bravery to take the path less trodden. The 60 sec TV spot, directed by Dougal Wilson, borrows from the rhetoric of motivational speeches in the voiceover, the spot compares the pioneering spirit of the cook to that of space exploration. That’s the beauty of adventurous cooking - the greatest meals are yet to be had.
Credits Other credits


Production Company Blink Productions

Director Dougal Wilson

Executive Producer Ewen Brown

Director of Photography Stephen King Roach


Art Director Freddie Powell

Copywriter Hollie Walker

Head of Design Guy Featherstone

Photographer Ryan Hopkinson

Agent Blink Art

Set Design Lightning + Kinglyface


Editorial Company Final Cut

Editor Joe Guest


VFX Company The Moving Picture Company

VFX Supervisor Tom Harding

Flame Artist Tom Harding

VFX Producer Marianna Bruynseels

Titles/Graphics Chris Gray – Wieden + Kennedy London

Shoot Supervisor Bill McNamara

Grade Jean-Clément Soret


Music+Sound Company Wave Studios

Composer Richard Strauss

Sound Designer Aaron Reynolds

Song (if applicable) Berliner Philharmoniker & Karl Böhm "Also Sprach Zarathustra”

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