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NHL: The Wolfpack

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Much of the sports advertising landscape is laden with rampant heavy metal, distressed footage and highlight orgy's. So when creating two commercials to kick off the Stanley Cup Playoffs for the Boston Bruins, Arnold Boston took a different approach. Our goal was to create quiet, artful and chill-inducing ads.
Credits Other credits

Poem By: Rudyard Kipling

Editor: Charlie Johnston / Lost Planet

Color: Tom Poole / Company3

Music: Hifi

Mix: Brian Beatrice / AudioEngine

VO: Glen Fleshler

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