TV ad: Twix Bites: Hairspray

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Two spots debuted in January featuring SNICKERS Bites. Now come two new spots promoting the latest addition to the Bites family TWIX Bites. The ads are a continuation in a journey back in time, through the decades, to discover how the brilliant idea to create Bites could have been overlooked.
The campaign was created by BBDO New York.

Client Mars
Agency BBDO North America
Country United States of America
Uploaded 14 May, 2014

Credits

Director
Jim Jenkins
Executive Creative Director
Gianfranco Arena
Executive Creative Director
Peter Kain
Chief Creative Officer
David Lubars
Chief Creative Officer
Greg Hahn
Producer
Marc Grill
Producer
Evan Meeker
Associate CD / Copywriter
Matt Herr
Associate CD / Art Director
Justin Bilicki
Production company
O Postive
Executive Producer
Ralph Laucella
DoP
Robert Gantz
Account Director
Joshua Steinman
Account Director
Phil Brolly
Sound Design
Sam Shaffer
Visual Effects
Schmigital
Editing Company
Mackenzie Cutler
Editor
Ian Mackenzie
Composer
Steve Nathanson/Further Lane Music
Production Designer
Jason Edmonds
Account team
Aparna Joshi
Senior Account Director
Kathryn Brown

Other credits

Director of Integrated Production, BBDO: Dave Rolfe

Group Executive Producer, BBDO: Amy Wertheimer

Executive Producer, BBDO: Alex Gianni

Executive Music Producer, BBDO: Melissa Chester

Project Manager, O Positive: Jason Reda

Recording Studio: Sound Lounge

Sound Engineer: Glen Landrum

Assistant Editor, Mackenzie Cutler: Pamela Petruski

Music (“Walkman” only): “Get Out Of My Dreams, Get Into My Car” by Billy Ocean

Twix Bites: Hairspray

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Twix Bites: Hairspray

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