Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...

SEEK Learning: Learnings from SEEK Learning

This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Embed Video
Case Study: SEEK Learning, needed to grow interest in its further education courses at a time when they had fallen behind most other learning institutions. Based on the insight that humans have an insatiable appetite for sharing intriguing and informative bite-sized facts, Leo Burnett Melbourne created a new platform that encouraged Australians to interact with the brand: Learnings from SEEK Learning. Twenty-five tidbits of knowledge fed out socially and through radio, inspired 5,508 more pieces of user-generated content – enough to fill an entire book (so we did).

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news