TV ad: Allstate: Mala Suerte

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Allstate has been a strong supporter of soccer for many years a sport that requires preparation and teamwork to be ready for unexpected bad luck and adversity. Allstate is able to enhance the fan experience around the upcoming matches in Brazil by integrating Mala Suerte (bad luck) in a campaign created by Lapiz USA.

Credits

Director
YinYin Bernal
Executive Creative Director
Fabio Seidl
Creative Director
Manuel Torres
Group Creative Director
Nuno Ferreira
Assoc Creative Director
Bruno Pieroni
Assoc Creative Director
Flavio Pina
Assoc Creative Director
Travis Klausmeir
Art Director
Philipe Diao
Art Director
Luis Marques
Executive Producer
Chad Emerson
Junior Copywriter
Andre Griner
Junior Art Director
Jonny Arcila
Account Director
Pablo Sabouret
Account team
Ernesto Adduci
Web Development Partner
Steven Daoud

Other credits

Leo Burnett Interactive

YinYin Bernal, Technical Director

Michael Salisbury, System Engineer

Tess Ryan, Dev Intern

Leo Burnett

Ryan Wolin, Associate Creative Director

Jason Brady, Copywriter

Chris Everwine, Creative Director

Matt Kuttan, Creative Director

Matt Healy, Copywriter Intern

Kyle Cavanaugh, Copywriter, Soccer Advisor

Allstate: Mala Suerte

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Allstate: Mala Suerte

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