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SKY TV: The Journey Starts Here: Seth Rogen


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DDB New Zealand have untapped a rich catalogue of original casting tapes for a campaign for SKY TV.
Launching first with a very young, incredibly well mannered Bruce Lee, the campaign celebrates the journeys of stars we have grown up with.
It taps into the symbiotic relationship we have as viewers with these actors, from their unsure auditions to their most famous roles.
Their journey is also ours. The ongoing campaign has first launched with tapes of Bruce lee, Aaron Paul and Seth Rogen.
Credits Other credits

Rights Management - Bedonna Smith / Julie Arie



Client: SKY Television

Director of Marketing - Mike Watson

SKY's Head of Brand - Maureen Talpin

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