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BBC Local Journalism: Tapestry

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Local news helps connect us to where we live, an idea that is celebrated in the new BBC Local Journalism campaign by RKCR/Y&R. The campaign reminds audiences via a compelling manifesto and intimately shot visuals about the significance and variety of local events that shape their worlds; events that make them feel closer to their local area. The campaign features across TV, radio and digital.
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Business Director David Pomfret

Account Director Ben Boyles

Planning Director Henry Gray

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