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Optima: Showdown

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David&Goliath is launching a new campaign featuring Blake Griffin for the 2015 Kia Optima. The series of three 60-and 30 second spots will debut across NBA media (TNT, ABC, ESPN, NBA TV) and social media, and also includes a digital interactive game. The first spot will air on YouTube on December 22 and will hit television media on December 25. In this campaign, Blake is a big-name actor who is cast in the lead roles for a few big-budget action movies. During the filming he is always looking for ways to improvise and add that special Blake "magic" to his roles and movies. This often means replacing the scripted mode of transport with the Kia Optima. In Blake's eyes, the Optima always makes the movie better, regardless of its setting or time period.
Other credits

Founder & Chairman: David Angelo

Chief Creative Officer: Colin Jeffery

Creative Director: Driscoll Reid

Creative Director: Chris Hutchinson

Digital Creative Director: Chris Robertson

Associate Creative Director: Basil Douglas Cowieson

Associate Creative Director: Greg Buri

Art Director: Marc Wilson

President: Brian Dunbar

Group Account Director: Brook Dore

Account Director: Mike O’Malley

Director of Digital: Josh Crick

Director of Digital Technology: Robert Boucher

Digital Account Director: Jeanann Grubbs

Account Executive: Kylie Lemasters

Digital Account Executive: Sarah Kirsch

Assistant Account Executive: Lauren Kelley

Director of Broadcast Production: Paul Albanese

Executive Producer: Curt O’Brien

Executive Producer: Christopher Coleman

Digital Producer: Anna Cobban

Project Manager: Kemit Ray

Director Business Affairs: Rodney Pizarro

Associate Business Affairs Manager: Camara Price

Associate Business Affairs Manager: Ann Shelton

Product Information Manager: Russ Wortman

Production Company: Imperial Woodpecker

Director: Stacy Wall

Executive Producer/Managing Partner: Doug Halbert

Executive Producer: Charlie Cocuzza

Producer: Candace Tomarken

Editorial: Spinach

Editor: Grant Surmi

Producer: Jonathan Carpio

Asst. Editor: Ben Reesing

Visual Effects: The Mill

Executive Producer: Jo Arghiris

Executive Color Producer: Thatcher Peterson

Producer: Will Lemmon

Color Producer: Natalie Westerfield

Creative Director: Robert Sethi

Production Coordinator: Benjamin Sposato

Colorist: David Ludlam

2D Lead: Andy Dill

3D Lead: Robert Chapman

2D artists: Nicholas Tayler, Gareth Parr, Trent Shumway, Lisa Ryan, Narbeh Mardirossian

3D artist: Kelvin Liang, Joshua Frankel, Mike Di Nocco, Matt Neapolitan, Katie Yancey.

Concept Artist: Lynn Yang

Matte Painter: Thom Price, Andy Wheater, Rasha Shalaby,

Music/Sound Design: Barking Owl

Executive Producer/Creative Director: Kelly Bayett

Sound Designer: Michael Anastasi

Digital Production Company: Wildlife LA

Executive Producer: Brandon Del Nero

Creative Director: Jake Friedman

Creative Director: Scott Friedman

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