FitBit: FitForFood

FitBit teamed up with comedian Joel McHale and Über Content Director Fred Savage and Argonaut, San Francisco for the launch of their charity initiative "Fit For Food", which debuted yesterday. Fred masterfully opens the video with McHale, the new spokesperson of FitBit’s charity, slumped on the couch and segues into a montage of inventive ways to burn calories while using your FitBit.