JeChange.fr: Sacrifices

In today's environment of increasingly difficult economic conditions, the basic purchasing power of the French people has been drastically undermined. As such, the reduction of expenses and optimisation of a household's budget by any means are as relevant as ever. To encourage new customers to visit the site, Jechange.fr and agency Altmann + Pacreau concocted a scenario for tv and web in which a couple attempt to reduce their use of gas, electricity, heating and the internet.