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McDonald’s India: Sharing Packs
Leo Burnett has launched a brand new campaign inviting people to share some offline moments at McDonald’s. The campaign urges people to take a break from the online world and share “quality offline moments” at McDonald’s over its newly launched sharing packs for two, three and more, across stores in India. Through a simple ‘flipping the phone upside down’, the campaign aims to remind people that ‘the power of balancing the online and the offline worlds’ is in their own hands.
Planning: Hitesh Mehta (Vice President), Divya Agrawal Related |
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