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Tip Top Bread: Foursquare


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George Weston Foods have launched their new Tip Top Hi-Protein Bread with a campaign from Colenso BBDO and Finch.In a world of ad breaks crowded with nutritional messages about kids aimed at mums, this campaign attempts to bring a fresh perspective to help set the brand apart and cut through the clutter.
Credits Other credits

Group Business Director - Jillian Stanton

Director - Jae Morrison - Finch

GM - Marketing & Innovation - Justine Alblas - GWFs

Group Senior Brand Manager - Tracey Hawes - GWFs

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