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Alzheimer's Society: Fade - Son
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A stark typographic campaign which features fading copy to dramatise the devastating effects of memory loss in dementia patients.
- Category Charities & appeals
- Client Alzheimer’s Society
- Agency Fallon, London
- Country United Kingdom
- Uploaded 28 May, 2015
- Executive Creative Director
Nick Bell - Copywriter
Oli Rimoldi - Copywriter
Sigi Egedal - Art Director
Oli Rimoldi - Art Director
Sigi Egedal - Account Director
Lucy Kozac - Designer
Dan Montgomery
