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TD Bank: Closed in Sixty Seconds
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The idea from Tierney is that "even the smallest banking hangup feels like big drama." In three "cinematic" videos (running on TV, in-theater and online), bank customers see their movie hero selves-better-looking, more athletic-battling cinema-worthy obstacles. In the end, their banking needs are more simply met.
Integrated Production Director: Peg Finucan Related
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