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Top 6: August 26th 2015
Interactive

Hornitos Tequila: Road Trip #NotJustAnyAgaves

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Top 6: August 26th 2015
While every tequila should be made using 100 percent "virgin" agaves, Hornitos Tequila went a step further and decided that a worldly or "experienced" agave is the best agave for your drinking pleasure. In this newly launched social media campaign created by innovative cross-cultural agency the community, the spirits brand made sure these agaves have some life experience before they are used to invigorate Hornitos Tequila. Using the hashtag #NotJustAnyAgaves, audiences can follow the adventures of these agaves across various social media platforms. Whether it is an agave speeding through the desert next to blonde driving a convertible, or jumping out of a plane to go skydiving, throughout the summer, Hornitos Tequila will add a little life experience to its agaves. Agency : The Community USA
Other credits

Team Credits

Agency: the community

Creative Director – Jake Wheeler

Sr. Copywriter – Aaron Zimroth

Art Director – Aaron Willard

VP Integrated Production – Laurie Malaga

Sr. Integrated Producer – Andy Murillo

Account Director – Mattia Nicodano

Account Supervisor – Jessica Patino

Account Coordinator – Alaina Zuniga

Director of Digital Strategy – Andy Amendola

Engagement Lead – Andrew Choban



Production

Photographer/ Director – Jeff Minton with DSREPS

Executive Producer – Stanny Park @ Florida Film Production Co.

Line Producer – Zack Clark

Editor – Kenneth O'Brien



Client Credits

Sr. Brand Director – Claire Richards

Sr. Brand Manager – John Nichols

Social Content Specialist – Claire Lukaszews

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