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Foot Locker: Play My Tweet

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Foot Locker asked the internet to tweet what they wanted to see James Harden do. Then we printed those tweets on balls and had James shoot them. If he missed, he fulfilled their requests. Here's a video with all the action from Play My Tweet with James Harden. Agency: BBDO New York.
Credits Other credits

Director of Integrated Production: David Rolfe

Associate Director of Digital Production: Joe Croson

Event Producer: Olivia Boutcher

Interactive Producer: Eric Bloom

Projects Lead: Michael Gentile

Account Manager: Nick Robbins

Assistant Account Executive: Samuel Henderson

Senior Digital Strategist: Rhys Hillman

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