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Top 6: October 21st 2015
Interactive

Toyota Motor Corporation: Toyota Barista

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Top 6: October 21st 2015
ADK Japan has released "Toyota Barista", an onlne film that shows energy born in a hybrid car's regenerative braking (a technology that recovers energy at the time of braking) being used to prepare breakfast for 171 people at a cafe. The regenerative braking system recovers heat energy generated when a car decelerates and subsequently reuses it. Energy regeneration is a fundamental technology for hybrid cars. Toyota hones this technology in the gruelling environment of racing and then feeds the results back into commercial automobiles such as the Prius. Until now, the technology has been known only to some fans of racing and automobiles, but Toyota has produced an entertainment film showing energy recovered from braking being used to make breakfast, so as to let the general public understand the technology more easily.
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Planner : Satoshi Otsuka/Hirokazu Matsushige/Ryusuke Dohi/Hiroyuki Kubo/Takuya Sejima

Account Executive:Akira Takahashi

Lighting:Tetsu Moridera

Art:Ryo Nobuga

Hair make artist:Kaori Ichikawa

Casting Director:Mizuki Horiuchi

Off-line Editor:Daiki Yamaoka

On-line Editor:Yuta miyagi

Mixer:Hiroshi Watanabe

Production Manager:Kenji Aritomo/Kazunori Kato/Kintaro Asato

Interactive Production Company: 1-10design

Project Manager: Takuya Sejima

Designer: Hiroyuki Kubo

Frontend Engineer(PC): Masayuki Emi

Frontend Engineer(SP): Shogo Matsuda

Motion Designer: Masayuki Iizuka

Illustrator: Michael Lam

CG Designer: Satoshi Shirai

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