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Direct Marketing

TAC: The Rider Reminder

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Car doors are one of the greatest threats to cyclists 
on our roads, but you can help to change that. Simply
 place this sticker on the inside of your car door handle.
 Designed to feel like your old bike handle, it’s a
 reminder to think of bike riders and open with care.Road Safety is everyone’s responsibility and if we
 all come together we can achieve our goal of zero
 deaths and serious injuries on our roads.Agency: Clemenger BBDO, Melbourne
Credits Other credits

Senior Planner: Matt Pearce 


Managing Partner: Lee Simpson 


Group Account Director: Naomi Gorringe 


Senior Account Manager: Jarrick Lay 


Head of Print Production: Sharon Adams 


Senior Producer: Craig Bulman

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