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Foodstuffs: Glowing Jelly

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New World has launched an updated version of its ridiculously popular collectables line, Little Shop aiming to inspire some food science with the Little Kitchen. The remixed collection has got London “food architects” Bompas & Parr to contribute in the form of food experiments that can be recreated by Kiwi kids at home.
Credits Other credits

Group General Manager Marketing - Steve Bayliss, Foodstuffs

National Retail Marketing Manager - Stephanie Pyne, Foodstuffs

Group Brand Director - Jules Llyod-Jones, Foodstuffs

Media Agency - MediaCom

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