Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Top 6: February 1st 2017
Ambient

Papalote Children's Museum: The Wall Breaker Rope

Embed Video
Top 6: February 1st 2017
To shorten distances and take down those walls Papalote Children's Museum and FCB Mexico placed two machines, each equipped with a rope and an interactive synchronizing system. One Machine in a private school of an exclusive neighborhood and the other 43km away at a public school in a marginalized area. Getting kids from opposite ends of the city to play with each other regardless of their socioeconomic conditions.
Credits Other credits

Account Director: Emelia Cruz

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news