Maltesers: Core Single

MALTESERS® is calling for the nation’s support to raise £1million this Red Nose Day as it launches a new campaign, which encourages consumers to #bakeamillion for Comic Relief. Following in the footsteps of the MALTESERS® “Bake Yourselves Silly” campaign in 2015, which donated £1.3million through on-pack donations and employee fundraising, MALTESERS® and Comic Relief reunite once again to put the fun back into baking with its #bakeamillion campaign. To support #bakeamillion, Mars Chocolate’s range of best-selling MALTESERS® Singles, Pouches and MALTESERS® TEASERS® Single Bars will be flashed with “You Bake, We Donate £1million” - and are available for retailers to buy now.