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Motorola: Drop Sales


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DROID Turbo 2 from Motorola is the first smartphone with a shatterproof screen. Drop Sales was designed to reach consumers while they were using mobile phones and tempt them to drop their phones to demonstrate the importance of the DROID Turbo 2's shatterproof screen. Agency: VML.
Other credits

Jenna Rice Motorola Mobility North America Digital engagement consumer lead

Barbara Liss Motorola Mobility Senior Director / Head of North America Marketing

Debbi Vandeven VML Global Chief Creative Officer

Mike Wente VML New York Chief Creative Officer

Josh McGuire VML New York Group Creative Director

Harsh Kapadia VML New York Creative Director

Craig Elimeliah VML New York Director, Creative Technology, NA

Justine Cotter VML New York Senior Copywriter

Raihana Halim VML New York Senior Art Director

Josh Wolf VML New York Senior Development Engineer

Ashley Pryor VML New York Account Supervisor

Tarini Shrikhande VML New York Senior Planner

Harsh Kapadia VML New York Art Director

Josh McGuire VML New York Art Director

Eric Beane VML Kansas City Managing Director, Data Analytics

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