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Communication:

The Client wanted to communicate that he's sent
a lot of students to Australia. And they have become
a part of Australia.





PROBLEM 77'



• The Client wanted 77 names (with Surname) of the students who went to Australia to be included in their stereotype ad.



• Firstly: 77 is too small a number to speak about the success



• Secondly : 77 is too large a number because 77 names (with Surname) would take a lot of space in the news paper and the client would not have agreed to release the ad.
Credits Other credits

Idea:- Brijeshchandrasinh M. Jadeja(Jr.Client Servicing Executive)

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