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Honda: Karaoke


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Honda has turned to karaoke to reveal the philosophy that created its latest range of cars in a new 30 second spot. The campaign by mcgarrybowen London, celebrates the heights that Honda has reached with this exciting range. To mark the occasion, the idea needed an appropriately momentous song about the brand's relentless pursuit of better. 'Over the Rainbow' was selected to reflect Honda’s ability to not only dream but deliver.
Credits Other credits

Business Director: Brendan Taylor

Account Manager: Annabella Smith

Account Executive: Megan Cullen

Planning Director: Tom Keane

Editor: Art Jones

Post Production: ETC

Post Producer: Matt Williams / Jessica Easton

Lead CGI: James Sindle

Lead Flame & Lead Nuke: Giles Cheetham & Taran Spear

Colourist: Seamus O’Kane

Sound Design: Will Cohen @ String & Tins

Music Supervision: Soho Music

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