No7: Monica Aksamit

No7 believes that beauty is about much more than looking pretty. When a woman feels in control of her own beauty she has the energy and confidence to go out and do anything. With their latest advertising campaign via Mother, New York, No7 is focussing not on how women look, but championing the importance of how you feel. Showcasing a duel between Monica and her opponent, the READY film celebrates Monica's belief that wearing make-up makes her feel powerful and ready to face her fencing opponents.