Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Tv

Penny: The Path


This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Embed Video
Penny is kicking off this year’s Christmas season with the slogan "Christmas. Time to reconcile", shot in the Ukraine by Award-winning Viennese director Chiara. The seasonal digital campaign reflects PENNY’s wish to act as a local supplier whilst providing support to the community. Reconciliation is therefore the central theme of the two-minute online film. The concept of the film with the tagline 'However long the path might seem' is that the mother overcomes a psychological obstacle to reconcile with her daughter after an argument. Rather than a physical path, and the film features her on a metaphorical journey through snow, ice and a menacing forest to reconnect with her daughter at Christmas.
Credits Other credits

Creative Managing Partner Germany: Matthias Harbeck

Senior Text: Henrik Pfeiffer

Account Director: Fabian Kleinmann

Account Manager: Frederike Enk

Post Production Supervisor: Steffen Röthinger

Media Agency: OMD Germany

Digital Agency: Plan.Net Campaign



Sound Design/ Music Company: nhb studios Berlin

Head of Audio Department: Wenke Kleine-Benne

Editing company: Froschhammer Film

Editor: Toni Froschhammer, Froschhammer

Film Service Producer: Ole Yakovleva, Radioactive Film

Post-Production: Katalyst Berlin Creative Services

Music Composer: Robert Henke, Audioforce

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news