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Top 6: December 6th 2017

Subway: World Sandwich Day 2017

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Top 6: December 6th 2017
In a global, real-time data-led campaign devised and executed by J Walter Thompson Sydney, more than 40,000 Subway restaurants in more than 60 countries recently invited customers to join the Subway Live Feed to help fight hunger around the world. The Subway Live Feed concept, developed specifically to celebrate World Sandwich Day on Friday November 3, saw Subway partnering with local hunger-relief charities. Locally, Subway partnered with Foodbank Australia. For every Sub bought, Subway gave a meal to someone in need through partner charities. Meals donated on World Sandwich Day were tracked through the Subway Live Feed digital ticker in real time.
Credits Other credits

Executive Planning Director: Angela Morris

Senior Account Director: Jack Blades

Account Manager: Bronte Rohrig

Account Executive: Will Berry

Editor: Kel Gronow

Designer: James Tranter


Managing Director: Deniz Nalbantoglu

Creative Director: Carlos Guedes

Public Relations - PPR

Media - Ikon Brisbane

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