Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Tv

Mucinex: Post Game


This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Embed Video
On the Monday after Super Bowl Sunday, more people call in sick to work than any other day of the year. For obvious reasons. Just after the finish of the game, Mucinex will acknowledge this fact with a knowing smile. The theme line is "Enjoy your 'sick day' America. When you're really sick, take Mucinex." The campaign's centerpiece is a :30 second TV spot called "Post Game" that will run immediately following the game. In it, the brand's Mr. Mucus antihero blows the whistle on those contemplating calling in sick the next day. The campaign created by McCann, New York, also includes a Twitter #SuperSickMonday excuse generator and an integration with the Z100 morning show on #SuperSickMonday itself.
Credits Other credits

Nathy Aviram / Chief Production Officer

Danielle Korn / Director Broadcast Production

Dan Gross / Music Producer

John Danbeck / Group Account Director

Claire Hogan / Account Director

Lauren Galasso / Account Supervisor

Nick Hanlin / Account Executive

Katie Hildebrandt / Assistant Account Executive

Erica Yahr / Executive Strategy Director

Zulay Tomasiello / Group Strategy Director

Elissa Aguirre / Strategy Director

Jessica Yin / Experience Strategy Director​

Kimberly Kress / Director Talent Partnerships

Madeline McCarty / Business Manager

Animation / Psyop

Shannon Alexander / EP

Pedro Lavin / Art Director

Scott Allen Thomas / Producer

Briana Franceschini / CG Lead

Editorial / Cabin Edit

Graham Turner / Editor

Music: CHROMA

Sonic Union/Engineer: Paul Weiss

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news