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Primo: Night in

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Today's food culture celebrates a world of culinary splendour that's out of reach for most people. By celebrating the simple pleasures of everyday ingredients (like Primo Prosciutto) and easy to make dishes, this campaign shows that you don't have to be a master chef to make the everyday delicious. Now that's Primo.
Credits Other credits

Category & Marketing Director - Donna Oakley-Davies

National Marketing Manager - Mirabel Rosar

Digital & Social Media Manager - Renaud Frise

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