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Halifax: The Wizard of Halifax


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Halifax has today unveiled the magical land of Oz as the location for its latest TV advertising campaign, starring Dorothy, Toto, Tin Man, Cowardly Lion and Scarecrow the beloved and iconic characters from the 1939 film. Created by adam&eveDBB, the advert tells the story of the arrival of Dorothy and her companions to the Emerald City, but all is not what it seems. The Wizard of Oz has gone out, leaving Halifax colleague Greg in charge, to help Scarecrow, Cowardly Lion and Tin Man find their dream home, or in Dorothy’s case, find her way home.
Credits Other credits

CEO: Mat Goff

Managing Partner: Mike Stern

Account Executive: Rosa Aaronovitch

Planners: Henry Kozak, John Blight

Print Producer: Joseph Walker

Typographer: Olly Watts (Design)

Account Director: James Derrick

Media Agency: Greenhouse GroupM

Media Planner: Dan Renirie and Divine Noelie

Edit Company: Stitch

Editor: Leo King

Post Production Company: The Mill

Producer: Imogen Pai

Executive Producer: The Mill

Creative Director: Andrew Wood

Compositors: Dan Adams (Lead)

Composer: Tom Player

Audio Post Production: 750mph

Audio Engineer: Sam Ashwell

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