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Top 6: June 13th 2018
Tv
Ikea: SheepTop 6: June 13th 2018
IKEA and DDB Brussels are launching the fourth and quite possibly the last television spot around the theme “Bring your living room to life.” With this new creation, IKEA brings nature inside … and in this case, quite literally, as the living room is a playground for a flock of sheep. In this new spot we discover a herd of sheep in the middle of a man’s living room … fortunately he finds the situation rather amusing. The man dreams for a moment or two in his new chair and immediately finds himself in the middle of twenty sheep. He first tries to drive them out of his living room, but then decides to let the animals be. It turns out of course, that he is a perfect shepherd!
Strategy: Dominique Poncin, Jorian Vanvossel |
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