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Burger King: Try Not To Notice It

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Burger King is back on air in Italy for the launch of the Bacon King BBQ with barbecue sauce, in a new campaign from Serviceplan Italia and Plan.Net. A sandwich that will not go unnoticed in the Burger King restaurants, thanks to its ingredients loved by customers. The creative platform "Try Not To Notice It" has been featured on TV, social media and in an outdoor campaign. The ‘Try Not To Notice It’ campaign was created with the creative direction of Pas Frezza and Luca Iannucci, and the executive creative direction of Oliver Palmer.
Credits Other credits

Digital Agency: Plan.Net Italia

Head of Marketing and Communication Burger King Italy: Ilaria Abrate

Social Media Manager: Elisa Magnani

Client Account Director: Sara Ruggiero, Ginevra Galletti

Direction: Gigi Cassano

Production: Movie Magic International

Post Production: Neverest

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