Nelson Mandela Foundation Shave to Remember: There's a Madiba in you

This campaign is focused on reminding South Africans of the legacy of Nelson Mandela and how each one can find the Madiba within themselves. Shaving the iconic Madiba line in their hair is a physical reminder to uphold his legacy. A shaving day is set in Mary Fitzgerald Square Johannesburg on the 30th of June. Agency: Ogilvy South Africa