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Altice: Fan Traditions


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The world believes that America doesn’t care about soccer, but that’s not entirely true. There is an entire population of Americans who live and breathe soccer every single week – soccer moms. And they not only care about soccer, they know a whole lot more than anyone gives them credit for. Altice USA and Y&R are launching a social series called "Soccer Moms Center," a digital show centered on World Cup analysis by the foremost soccer fans in America: Soccer Moms. And at a time where almost all soccer coverage is male, these Soccer Moms are a refreshing voice and perspective in the conversation. From the early rounds to the finals, this cast of moms is offering coverage, reactions, game analysis, and predictions to offer a new perspective as America follows the biggest sporting event in the world.
Credits Other credits

Graphics & Animation: Hevan Chan, Brigitta Martiana

Production: Middle Mile

Head of Production: Greg Lotus

Music Producer: Theresa Notartomaso

Business Affairs: Janet Muentes

Group Account Director: David Pomfret

EVP, Managing Director of Technology and Business Practice: Jessica Post

Account Executive: Tony Miller

Community Manager: Imani Albert

Social Strategist: Farouk Ajakaiye

Strategy Director: Bediz Eker

Project Managers: Clint Walsh, Chris Borelli

Edit House/Animation: Hogarth

Editor: Bruce Ashley

Casting: Skitish Media

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