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Top 6: October 3rd 2018

Heineken: Unmissable

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Top 6: October 3rd 2018
Heineken believes that when you choose to take a fresh perspective, you will enjoy life more. With this in mind, the latest Heineken brand campaign is inspirational, light-hearted and universally appealing, taking commonly held beliefs and twisting them with a refreshing Heineken point of view to let you enjoy life more. This is the latest campaign from Publicis Italy built around Heineken’s sponsorship of the UEFA Champions league. For the digital element of the campaign, POKE - Publicis' digital shop - will provide creative content by dramatising the TVC in new ways, creating solutions with 'World’s Most Unmissable Moments'. The spot - directed by MEGAFORCE through Iconoclast - sees football fans feeling the burn after missing game-changing football moments due to various (and often silly) distractions.
Credits Other credits

Account Executive: Lischa Steiper

Strategic Planner: James Moore

Editor: Fred Olszak

Post Production Company: THE MILL London

Sound Engineer: Raj Sehgal (Grand Central Recording Studio London)

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