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DOJA: Pardon Sweater


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With recreational cannabis use becoming legal next month, a new clothing and accessories line is supporting approximately half a million Canadians who received minor convictions for possession under the old laws. Developed by B.C.-based licensed cannabis producer DOJA in association with Toronto agency Juliet the new PARDON line is comprised of six products: T-shirts, sweaters, a stash bag, a candle, a one-hitter and papers. Prices for the products range from $10 to $60, with 100% of the proceeds going towards Cannabis Amnesty – a non-profit organization working to have the criminal records of the approximately 500,000 Canadians convicted for non-violent cannabis possession expunged.
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Production Partner: Array of Stars

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