Outdoor ad: The Walt Disney Company SEA & Sentosa Development Corporation: Hulk Smash

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Top 6: October 3rd 2018

The innovative MARVEL themed activation ‘Hulk Smash’, developed for Sentosa Development Corporation (SDC) and The Walt Disney Company SEA in partnership with BBH Singapore has received a thumbs up from visitors at Sentosa Sandsation: MARVEL Edition, one of the region’s biggest sand festivals. The ‘Hulk Smash’ attraction, featured at a 16 day-long event that concluded on 16th September, has received an enthusiastic response from the visitors, registering an average of one smash per minute. Targeted at both children and adults, ‘Hulk Smash’ was an experiential activity designed to help participants unleash their Super Hero strength and get a real life experience of how it felt like to be one.

Category Other
Client The Walt Disney Company SEA & Sentosa Development Corporation
Agency BBH Singapore
Country Singapore
Uploaded 21 September, 2018

Credits

Executive Creative Director
Joakim Borgstrom
Creative Director
Xander Lee
Senior Copywriter
omar sotomayor
Producer
Sean Thambiah
Art Director
Ronald Bunaidi

Other credits

Creative Technology Director: Dillah Zakbah

Managing Partner: David Webster

Business Director: Ross Henderson

Account Manager: Victoria Fernandez

Intern: Thomas Hartigan

Production Partner: Ideas Empire