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Victoria Racing Club: Hat

The Victoria Racing Club (VRC) has brought to life the wild and wonderful heart of the Melbourne Cup Carnival in a superbly nostalgic and theatrical campaign developed by McCann Melbourne and produced by Thirteen & Co.
Credits Other credits

Caroline Ralphsmith - Executive General Manager Customer Engagement Jo King - Head of Brand, Marketing and Customer Experience

Chloe Alsop - Senior Manager, Marketing, Brand & Acquisition

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