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The One Club for Creativity: Monitor
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The One Club for Creativity, the world's foremost non-profit organization recognizing creative excellence in advertising and design, today debuted an online video campaign from Toronto agency Zulu Alpha Kilo to promote the call for entries for the 2019 iteration of the prestigious One Show awards. Part of the agency’s “Win Pencil, Draw Respect” campaign, the videos use humorous before-and-after scenarios to depict how the life of a creative improves dramatically after winning a coveted One Show Pencil. The campaign also includes posters, banners and simple animated videos. The campaign kicks off today with three videos: “Monitor", “We Quit” and “Jury Room”, all directed by Jono Hunter with production company OPC. Two other videos will be released in the coming months.
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