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HSBC: Mind Your Business

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Grey London has developed a campaign for HSBC UK supporting UK businesses. The work promotes HSBC’s belief that more than ever in today’s environment being open to new opportunities and connected to a wider network is critical for business. The campaign is led by a 60” hero film, called ‘Mind Your Business’ starring comedian Richard Ayoade in his third outing for HSBC.
Credits Other credits

Head of Campaigns, HSBC UK: Sarah Mayall

Senior Campaigns Manager, HSBC UK: Rowena Williams

Campaigns Manager, HSBC UK: Jayden Taylor

Head of Marketing for Commercial Banking, HSBC UK: Marion Sanchez

Marketing Manager: Rob Webster

Planner: Hayley Sivner

Media Agency: PHD

Media Planner: Mandy Cross, Georgia Vine

Editor: Ben Stephens @ Final Cut

Post-Production: The Mill

Soundtrack Composer: Nick Payne & Joe Rice @ SixtyFour Music

Audio Post-Production: Munzie Thind @ Grand Central

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