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Gillette Venus: My Skin, My Way - 30s


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Gillette’s Venus line of razors and shaving products for women is launching a new campaign, “My Skin, My Way” from Grey New York. The work keys in on how the concept of femininity, beauty and skin has evolved since the brand was launched by P&G in 2001. The message is that there is no one way to have beautiful skin or to show it. The films shine a light on those who defy convention. Women with tattoos, others with nose rings and even one with a skin condition that causes lost pigment, a diverse array of contemporary women are pictured.
Credits Other credits

EVP Group Account Director: Suzanne Ayello

VP Account Director: Zoe Urquhart

Senior Strategist: Anna Gerz

PRODUCTION AGENCY: Townhouse

Chief Production Officer, North America: James McPherson

SVP, Head of Integrated Production: Tania Salter

VP, Executive Integrated Producer: Keira Rosenthal

Integrated Producer: Lauren Gordon

Associate Integrated Producer: Jeremy Lewis

Music Producer: Kurt Steinke

Managing Director: Laura Thoel

Head of Production: Carolyn Pedrossian

Editorial Company: Bandit Editorial

Editorial Producer: Valerie Iorio

Editor: Heather Danosky

Music: Heavy Duty

Principal Talent: Bianca Schonhofer, Dae Campbell, Debi Payumo, Maia Cervellin, Maia Redenbach, Ximena Calleros Rios, Taiene Martins, Naomi Drake

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