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Top 6: November 14th 2018

MTV: MTV Woofer

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Top 6: November 14th 2018
India’s much-awaited festival of lights is just around the corner and its time the country will regale in the festive fervor. But amidst the festive madness, the welfare of our beloved
animals, what we love to call Man’s best friend, becomes a significant concern.
Agency: Tonic Worldwide

Music is a therapy and studies have proved that much like humans, the adorable animals also de-stress with tunes that is calm and composed to their ears. This Diwali, MTV, India’s No.1 Youth Brand brings ‘MTV Woofer’, a special
music show designed for our furry friends from 6th November to 12th November, from 12:30 AM to

The music will also be available on MTV India Facebook page starting today.

MTV Woofer brings together the creative expertise of the young, talented musicians- Sidharth Basrur,
Winit Tikoo and Sid Coutto. With 24 minutes of impeccable tunes that has required weeks of research
and trial with special low-level beats and rhythm. The trials have conclusively proven that the tunes have
a soothing effect on the pets.

This Diwali, rejoice to the tunes of #MTVWoofer with pooch buddies, starting today the music will be
available on MTV India Facebook Page and on TV Screens from 6th November to 12th November, from
12:30AM to 1AM.
Other credits

Tonic Worldwide

Chief Executive Officer: Chetan Asher

Chief Operating Officer: Samir Asher

Chief Strategy Officer: Unmisha Bhatt

Chief Business Officer: Sudish Balan

National Strategy Director: Anjali Malthankar

Head of Innovations: Pratik Hatankar

Manager -Innovations and Strategy: Avni Kanakia

Creative Supervisor: Sanchita Kotian

Copywriter: Arya Tiwari

Art Director: Deepak Shinde

Art Supervisor: Shaikh Shamshulakh

Design Visualisers/Designer: Vasundhara Singh, Amey Waghle and Ameya Thakur

Executive Producer (Music): Melroy Coelho

Manager New Business: Sujit Nayak

Music Director: Sidharth Basrur, Winit Tikoo, and Roshan Machado.


Business Head - Ferzad Palia

Marketing - Navin Shenoy ,Aditya Huria ,Ravina Rawal ,Debanjan Dhar ,Ketaki Mankame

Communications - Aakruti Mehta

On-Air Programming - Ryan Mendonca, Anirudh More , Aishwarya

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