Atlanta United: The Chant Generator

As football teams vie for the MLS Cup, one Atlanta United partner is helping fans make some noise. Now fans across Atlanta have a new way to cheer on Atlanta’s favourite team: The Chant Generator. This social tool allows fans to create their own game day chants to cheer on the home team, or trash talk whoever Atlanta happens to be playing that day. Fans have already created chants for previous matches against Salt Lake City, Chicago, New England and Toronto. Built by true Atlanta fans at BBDO Atlanta, and powered by local Atlanta sponsor, Old 4th Distillery, the Chant Generator is focused on a championship win for 2018, but already looking ahead to next season.