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Upwork: Plateau


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Duncan Channon has launched a new campaign "This is Happening" for Upwork, the world's largest freelance website. The campaign has fun with an experience familiar to us in corporate America: the “oh shit, how am I going to get this done?” moment when an ambitious goal or project lands on our desk. In a colorful, quirky world that’s hip to Upwork’s freelance platform, managers in three TV spots transform this fleeting anxiety into the thrill of making things happen -- thanks of course, to skilled freelancers easily found on Upwork.
Credits Other credits

Client: Upwork



Rich Pearson – Senior vice president, marketing

Shoshana Deutschkron – Vice president of communications and brand

Kevin Bechtel – Director of brand marketing

Jonathan Cofer – Executive creative director



Agency: Duncan Channon



Account

Jamie Katz – Director of account management

Nick Gustafson – Account director

Sydney McComas – Senior account manager

Mary Beth Carroll – Associate account manager



Communications

Leslie Diard – Director of communications planning

Emily McCormick – Associate director, communications planning

Kurt Garvey – Communications planning supervisor

Steven Jackson – Communications planner

Olivia Alley – Communications planning associate



Production

Keenan Hemje – Senior broadcast producer

Rita Ribera Channon – Senior broadcast producer

Rosheila Robles – Senior project manager

Emily Sarale – Associate producer



Strategy

Kelleen Peckham – Strategy director





Production partners



B-Reel Films: production

Magnus Härdner – Director

David Wolfson – Producer

Simon Rudholm – Director of photography

Victoria Resendez – Production designer

Amy Tran – Stylist

Garrett Freberg – 1st AD

Pelle Nilsson – Global CEO

Michael McQuhae – Managing director / EP



Cut + Run SF: Editorial

Pete Koob – Editor

Stefan Manz – Assistant editor

Deanne Mehling – Executive producer

Jess Manning – Producer



Tom Yaniv – GFX

Jogger Studios – Online

Matt Trivan – Flame artist



Company 3 LA – Telecine

Dave Hussey – Colorist

Gabriel Wakeman – Color producer



Purple Moons appears courtesy of Marmoset Music – Music

Squeak E Clean – Sound design



One Union – Final mix

Andy Greenberg – Senior engineer

Jaylen Smith – Executive producer



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